Zaras Media

Selected Work

Real Work. Clear Strategy. Measurable Growth.

Explore selected projects across local search, websites, paid advertising and lead generation. Each case study shows the problem, the strategy and the work delivered.

Selected client work from real projects. Where a client has not agreed to publish performance figures, we describe what was built rather than showing numbers we cannot evidence.

In this portfolio3 projects
1A2Z Electrics 24/7Website rebuild and local SEO, United Kingdom
2Jannah ExpressGoogle Ads for airport transfers, London
3PTA CNC Laser CuttingLead generation for precision manufacturing
What we builtWordPress + SEO
WordPress rebuildThe full site rebuilt in WordPress and Elementor.
Service pagesA dedicated page for each electrical service offered.
Area pagesA page for each town across the service area.
Click to callOne tap to phone the business from any page on mobile.
Technical and on-page SEORank Math configured and titles written across the site.

Credentials shown on the client’s own site

  • NAPIT registered
  • 5+ years trading
  • 300+ completed projects
Website + Local SEO

A2Z Electrics 24/7: Building a Stronger Local Search Presence

A2Z Electrics needed a website that better reflected the quality of its electrical services and supported enquiries from across its service area.

ClientA2Z Electrics 24/7
ServiceWebsite + Local SEO
IndustryElectrical services
LocationUnited Kingdom

The challenge

The old site did not reflect the standard of the work, and it gave a visitor from one of the surrounding towns no obvious route to make contact. Nothing on it was built to be found for a service in a specific place.

The work

  • WordPress rebuild
  • Service pages
  • Area pages
  • On-page SEO
  • Local SEO setup
  • Click to call
  • Conversion focused structure

The outcome

A rebuilt site with a page for every service and every town covered, and a phone number one tap away from anywhere on it. The technical and local search foundation is in place and maintained.

Account structureGoogle Ads
Search campaignBuilt around the searches people make when they need a transfer booked.[airport transfers london]
Location targetingLondon and the surrounding pickup area, not the whole country.
Conversion trackingCalls and enquiries recorded against the spend that produced them.
Monthly written reportWhat the budget bought, in plain language, every month.

The structure of the account we build and manage. Performance figures are not published here.

Google Ads

Jannah Express: Google Ads for High-Intent Airport Transfers

Jannah Express operates in a competitive search category where customers often have an immediate, high intent need.

ClientJannah Express
ServiceGoogle Ads
IndustryAirport transfers
LocationLondon, United Kingdom

The challenge

Airport transfer is one of the most expensive search categories in the UK, and the customer is usually booking against a deadline. A broad campaign spends the budget on people who were never going to book.

The work

  • Google Ads strategy
  • Keyword research
  • Search campaign structure
  • Location targeting
  • Campaign management
  • Conversion tracking
  • Monthly reporting

The outcome

A search account structured around the moment someone needs a transfer booked, with tracking in place so every enquiry can be traced back to the spend that produced it.

Campaign buildMeta Ads
AudienceContractors, fabricators and workshops that outsource their cutting.
CreativeThe machine in operation and the finished cut work, not stock imagery.
OfferSend the drawing, get a cutting quote back.
Lead captureAn enquiry form asking for the job details needed to quote.

The campaign as built and delivered. Performance figures are not published here.

Lead Generation

PTA CNC Laser Cutting: Lead Generation for Manufacturing

PTA CNC needed a way to reach businesses looking for precision laser cutting and fabrication services.

ClientPTA CNC Laser Cutting
ServiceLead generation
IndustryPrecision manufacturing
LocationBangladesh

The challenge

Precision cutting is a considered purchase with a long sales cycle. A prospect will not send an enquiry until they are confident the workshop can hold the tolerance their job needs.

The work

  • Facebook Ads
  • Lead generation
  • Creative production
  • Service positioning
  • Campaign targeting

The outcome

Campaigns that lead with the machine and the finished work, so an enquiry arrives from someone who has already seen what the workshop can cut.

How We Approach Growth

The same three steps on every project, whatever the channel.

01

Understand

We identify the business, the market, the audience and the growth problem.

02

Build

We create the right website, search or advertising strategy for it.

03

Optimise

We monitor performance and improve what actually matters.

Want to Build Something Better for Your Business?

Tell us what you are trying to achieve. We will look at your current situation and explain where we believe the biggest opportunities are.

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